With 15+ years in global brand and marketing leadership, I’ve built and scaled brands across technology, consumer electronics, automotive, health, and advanced materials. My work has reached millions worldwide, driven double-digit equity growth, and shaped go-to-market strategies that redefined categories.

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I operate at the intersection of brand, marketing, and culture—forging partnerships that expand markets, aligning product innovation with customer experience, and turning insight into strategies that deliver commercial and cultural impact. I’ve led teams across EMEA, APAC, and North America, guiding high-performing talent to deliver programs that inspire, engage, and grow businesses.

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My focus is anchored in three pillars:

• Brand Growth & Marketing Strategy – Campaigns, partnerships, and GTM programs that create lasting value.

• Product & CX Enablement – Embedding customer insight and martech into positioning and experience.

• Cross-Functional Leadership – Building collaborative teams and aligning marketing, sales, and ESG globally.
   

I believe strong brands are built at the intersection of culture, innovation, and customer need not only shaping perception, but shaping the future.